Tag Archives: Jouer

Jouer Luminizing Moisture Tint

Foundation Files: Jouer Luminizing Moisture Tint

I’ve fallen in love with a new brand! Well actually it’s not a new brand, it’s been around for awhile. It’s called Jouer, and it’s a gorgeous natural cosmetics range from LA.

I’d been wanting to check it out since it started, (which is quite a long time as it launched in 2008!) but I never seemed to find myself near a counter in the US. And then I discovered it’s stocked by the genius website Cult Beauty. Cult Beauty is my favourite online beauty destination as it has all the MM picks such as Ellis Faas, Japonesque, Obsessive Compulsive Cosmetics, Rodin Olio Lusso, Prtty Peaushun, Stila, Sunday Riley, Priti NYC, RMS cosmetics – I could just go on, and on and on. Seriously it’s like an online treasure trove of the fabulous and hard to find.

I was in the market for a new tinted moisturiser, and this one fits perfectly with my “Green for 2013” ethos, as I pare down my personal beauty bag and find gentler, less chemical alternatives, The Jouer Luminizing Moisture Tint oil-free formula is hypo-allergenic and fragrance-free and boasts Gingko Biloba, Vitamin E and Ginseng to deliver antioxidants to the skin.

I love it – it smoothes away redness (key for me as my skin gets lovely and red each morning and needs a severe talking to, in order to sort it out). It’s quite rare for me to use tinted moisturisers anymore as generally they don’t do enough of what I need them to. Yet I don’t want to commit on a daily basis to a full-on foundation, if you know what I mean.

But this guy – well it has optical reflections so it seems to bathe your skin in tiny little candles, and it’s super moisturizing yet has an oil-free finish. I’m not sure how they pull that trick off, but it’s perfect for my awesome dehydrated yet oily skin (thanks God – just what every girl wishes for).

In typical tinted moisturiser style it only comes in five shades, which tend to favour the fairer-complected (for my darker complected readers I encourage you as always to check out the foundation ranges of Laura Mercier, Bobbi Brown and Becca).

And if you’re a bit of a Sweaty Betty – aren’t we all, from time to time? I discovered it also comes also in a Matte version, which would be ideal for the summer months when your glow becomes an oil slick you could see from space.

I’m planning to “jouer” a lot more with “Jouer”.

www.cultbeauty.co.uk

Christine Zilber, Founder & Director of Jouer talks about the brand