Sephora Sydney

Right Now: Sephora Opens its First Australian Store in Sydney – TODAY!

Sephora is here! I never thought I would live to see that day that the beauty giant Sephora (owned by the luxury fashion and beauty juggernaut, LVMH), arrived in Australia. Its doors opened this morning and it’s pretty safe to say it will be packed with beauty-hungry shoppers up until Christmas, (and after, if I know my fellow citizens well).

It carries many brands we haven’t had in Australia before, and in fact many amazing brands I used to stock up on when overseas, like Tarte, and Make Up For Ever. I’m also eager to try out Marc Jacobs new line (overseen by the watchful creative eyes of MM fave, global makeup artist Diane Kendal), and the new organic range, Bite Beauty. They also have Sephora’s own range of brushes and makeup, and I can tell you right now it’s the perfect way to re-stock your brushes and bits and pieces like sponges, tweezers and nail things.

Check out Diane Kendal in this video showing you the Marc Jacobs Smoky Vamp look (as featured on the extraordinary first Marc Jacobs Beauty campaign image with the lovely Edie Campbell). I know where my Christmas present money is going…

 

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